For centuries, newspapers have informed, influenced and involved readers. Papers have established a public trust and added trust, most believe what they read in the newspaper to be true. Reporters and editors carefully construct each edition with with articles aimed at targeted audiences. Your understanding of the news process is the first step toward getting your message in front of millions of readers and your own million dollars’ worth of free publicity. This is a downloadable PDF (142 pages). NO PHYSICAL ITEMS WILL BE SHIPPED.